October 12, 2012
marketing [mahr-ki-ting] noun the one thing many lawyers hate doing as they want to focus on delivering legal services. something to be pushed aside, postponed or given to someone else to focus on. a subject not taught at law school…so it can’t be that relevant Hands up if you are a lawyer who has defined […]
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October 2, 2012
A recent article in the Law Society Gazette highlights a key problem many lawyers face when trying to market their services and identify hot prospects – how to package their legal services and promises. I have mentioned the need to package legal services properly amongts other crucial steps, but when this is done poorly, it […]
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